<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>Daycare Growth Lab</title><link>https://daycaregrowthlab.com/</link><description>Marketing guides, Google benchmark data and a free 14-day trial of any growth service, written for child care centers and daycares.</description><item><title>If you still have September openings, here is the two-week plan</title><link>https://daycaregrowthlab.com/blog/september-enrollment-gap-what-to-do-now/</link><guid>https://daycaregrowthlab.com/blog/september-enrollment-gap-what-to-do-now/</guid><pubDate>Wed, 02 Sep 2026 00:00:00 GMT</pubDate><description>Back-to-school enrollment is closing. What a child care center should do in the next fourteen days to fill remaining spots without discounting tuition.</description></item><item><title>Hiring a marketing agency for your child care center, or doing it yourself</title><link>https://daycaregrowthlab.com/guides/hiring-a-marketing-agency-daycare/</link><guid>https://daycaregrowthlab.com/guides/hiring-a-marketing-agency-daycare/</guid><pubDate>Tue, 01 Sep 2026 00:00:00 GMT</pubDate><description>What child care marketing should cost, the red flags in a daycare pitch, which work to keep in house, the questions to ask, and why trial-first is fair.</description></item><item><title>The child care enrollment calendar: August, January, and the months that feel dead</title><link>https://daycaregrowthlab.com/guides/daycare-enrollment-seasons-and-slow-months/</link><guid>https://daycaregrowthlab.com/guides/daycare-enrollment-seasons-and-slow-months/</guid><pubDate>Mon, 24 Aug 2026 00:00:00 GMT</pubDate><description>When parents actually search for care, how to build a twelve-month marketing calendar around back-to-school and January, and what to run in the quiet stretches.</description></item><item><title>Tuition, tours and waitlists: how child care centers present price and close enrollments</title><link>https://daycaregrowthlab.com/guides/daycare-tuition-tours-and-enrollment-conversion/</link><guid>https://daycaregrowthlab.com/guides/daycare-tuition-tours-and-enrollment-conversion/</guid><pubDate>Tue, 18 Aug 2026 00:00:00 GMT</pubDate><description>How to publish tuition, structure good-better-best schedules, run a tour that converts, take deposits, and keep a waitlist that actually turns into enrollments.</description></item><item><title>Your marketing ceiling is a staffing problem, not a demand problem</title><link>https://daycaregrowthlab.com/blog/staffing-shortage-is-your-marketing-ceiling/</link><guid>https://daycaregrowthlab.com/blog/staffing-shortage-is-your-marketing-ceiling/</guid><pubDate>Fri, 14 Aug 2026 00:00:00 GMT</pubDate><description>Most child care centers have more families than teachers. What to do when a classroom sits closed, and how to point your marketing tools at hiring instead.</description></item><item><title>The missed call problem in child care, and what it costs you per year</title><link>https://daycaregrowthlab.com/guides/missed-calls-speed-to-lead-daycare/</link><guid>https://daycaregrowthlab.com/guides/missed-calls-speed-to-lead-daycare/</guid><pubDate>Wed, 12 Aug 2026 00:00:00 GMT</pubDate><description>Why daycares miss inquiries during ratio hours, text-back setup, the five-minute rule, tour booking, and how to price a missed call against annual tuition.</description></item><item><title>Daycare website essentials: the seven things the site has to do</title><link>https://daycaregrowthlab.com/guides/daycare-website-essentials/</link><guid>https://daycaregrowthlab.com/guides/daycare-website-essentials/</guid><pubDate>Wed, 05 Aug 2026 00:00:00 GMT</pubDate><description>What a child care website must show a parent at 10pm, tuition transparency, licensing pages, tour forms, speed, tap-to-call and the photo consent rules.</description></item><item><title>How a child care center shows up in ChatGPT, Perplexity and Google AI answers</title><link>https://daycaregrowthlab.com/guides/ai-search-chatgpt-daycare/</link><guid>https://daycaregrowthlab.com/guides/ai-search-chatgpt-daycare/</guid><pubDate>Thu, 30 Jul 2026 00:00:00 GMT</pubDate><description>What AI assistants read before naming a daycare, the sentences to put on your site, licensing and ratio pages, and the review language that gets you quoted.</description></item><item><title>Facebook and Instagram ads for daycares, plus the parent groups that beat them</title><link>https://daycaregrowthlab.com/guides/facebook-instagram-ads-daycare/</link><guid>https://daycaregrowthlab.com/guides/facebook-instagram-ads-daycare/</guid><pubDate>Thu, 23 Jul 2026 00:00:00 GMT</pubDate><description>The creative that fills classrooms, offers that do not cheapen tuition, targeting that finds working parents, budgets, retargeting, and the child photo rules.</description></item><item><title>Google Ads for daycares: what works, what wastes money, real cost per tour</title><link>https://daycaregrowthlab.com/guides/google-ads-for-daycares/</link><guid>https://daycaregrowthlab.com/guides/google-ads-for-daycares/</guid><pubDate>Thu, 16 Jul 2026 00:00:00 GMT</pubDate><description>Budgets, campaign structure, the negative keyword list that saves a daycare hundreds a month, landing pages, and what a tour request actually costs on search.</description></item><item><title>The Google Business Profile setup that fills a child care center</title><link>https://daycaregrowthlab.com/guides/google-business-profile-child-care/</link><guid>https://daycaregrowthlab.com/guides/google-business-profile-child-care/</guid><pubDate>Thu, 09 Jul 2026 00:00:00 GMT</pubDate><description>Categories, licensing details, the photo rules that protect children, hours that match your drop-off window, posts, and the Q&amp;A parents are already asking.</description></item><item><title>How child care centers get more Google reviews from busy parents</title><link>https://daycaregrowthlab.com/guides/get-more-google-reviews-daycare/</link><guid>https://daycaregrowthlab.com/guides/get-more-google-reviews-daycare/</guid><pubDate>Thu, 02 Jul 2026 00:00:00 GMT</pubDate><description>The pickup ask, the exact text to send, the two moments in a family's enrollment when they will actually write a review, and what healthy velocity looks like.</description></item></channel></rss>